To commemorate the wedding between the Swedish Crown Princess Victoria and Mr Daniel Westling on June 19, Electrolux has developed the new Swedish Crowns design concept. Some of Electrolux best and most popular products have been covered with the blue and yellow Kronor pattern, a retro design that is very famous in Sweden.
The products included in the concept are the Ergorapido and UltraOne vacuum cleaners, the Real Life dishwasher and the Source & Glacier fridge freezer. The blue and yellow UltraOne vacuum cleaner will be manufactured in one copy and auctioned to the highest bidder on eBay auction site. The money will go to Kronprinsessan Victorias Fond, a charity initiated by the Crown Princess to support chronically ill and disabled youth in Sweden. Electrolux.
